Submersive Experience

augmented reality

A Submersive Experience is a visual representation of a potential future that many cities around the world face with the changing climate. Despite previous efforts on temporary measures to keep the sea-level at bay, like cleaning the canals or mechanically holding back the tides, Venice, Italy, is still projected to be underwater and uninhabitable in less than a hundred years, so Venice is the subject of this particular augmented reality experience. Through this experience you can see the effect that rising sea-levels will have on the city of Venice.

Many other cities with a similarly low sea-level face the same fate. Using augmented reality as a visual aid to raise awareness of this issue is more effective than reading statistics or looking at graphs, as you are able to see the effect and literally immerse yourself in it. The target image is a simplified plan view of the city of Venice, which transforms when viewed through your device, showing the effect of rising sea levels due to climate change over the coming years, condensed into 30 seconds.

The experience is part of a publication created in the AR U Ready studio, in conjunction with the team at Appearition. To view it in AR, you can download the AR U Ready app and scan the image below.